Can Legitimate Interests Ground Justify Web-Scraping of Personal Data for Direct Marketing Purposes under the GDPR?

by Ali Talip Pınarbaşı, LLM   WHAT IS DIRECT MARKETING? HOW IS WEB-SCRAPING USED FOR DIRECT MARKETING?   As grabbing the attention of the customers became harder by  digital advertising, reaching out to customers directly has become more vital for businesses. Examples of such  direct communication includes cold-calling, cold-emailing, postal mail and point of sale … Continue reading Can Legitimate Interests Ground Justify Web-Scraping of Personal Data for Direct Marketing Purposes under the GDPR?